Account Engagement specialists
Account Engagement, run by the studio
Account Engagement can nurture every lead you capture, once someone has time to build the programs. We build them, write the content for every stage, and tune scoring and grading with your team.
What we do in Account Engagement
Nurture programs
B2B nurture programs planned around your buyers and your sales cycle.
Engagement Studio
Programs built, tested and switched on in Engagement Studio.
Emails & content
Emails and content for each stage of your nurture, in your brand voice.
Forms & landing pages
Forms and landing pages that bring new leads into your programs.
Scoring & grading
Scoring and grading tuned with your team as your programs run.
Campaign reporting
What ran and how it performed, in Growth Minds Studio.
Who does what
Growth Minds
Runs the programs in Account Engagement
- B2B nurture programs
- Engagement Studio
- Forms and landing pages
- Scoring and grading tuning
- Campaign reporting
Great Minds
Implements and connects the platform
- Implementation
- Sales Cloud integration
- Data
How we deliver
Built in your accountEmails and programs built, tested and switched on in Account Engagement.
or
HTMLResponsive HTML emails, ready to import.
MJMLMJML source files your team can edit and rebuild.
Services we run in Account Engagement
What it costs
- 5 credits
- Flow
- 20 credits
Copy, design and build
Five emails, built and switched on
Frequently asked questions
Yes. Account Engagement is the Salesforce B2B marketing automation platform formerly called Pardot.
Yes. We plan, build and send in your own account, so your data, programs and history stay with you.
No. Implementation, the Sales Cloud integration and data are handled by Great Minds, the consultancy behind the studio. We plan and run the marketing in the account you have.
Yes. We can also deliver finished emails as HTML or MJML files for your team to import.
Growth Minds is a Great Minds company, and Great Minds is an official Salesforce partner.
Account Engagement work is paid for with the studio credits in your plan: 5 credits for an email and 20 credits for a built five-email nurture program. See the full rate card on the pricing page.
